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The Future Will Have Us All 'Trauma-Informed'

What is meant by 'Trauma-Informed'? 

What is meant by 'Trauma Informed' in a business context? And how do we work with the language of 'Trauma' when 'trauma' doesn't appear to have a direct correlation to business but is fundamentally tied to every aspect of it?


Advancements in neuroscience since 2018 have contributed enormously to the language of ‘Trauma-Informed’ moving deeper into the mainstream.


  • We can now touch and analyse the lingering effects of stress on the brain-body on par with how a stroke leaves a lesion on the brain.

  • We know that the lingering effects of unresolved, (now forgotten), past stress, leads to Complex-Post-Traumatic-Stress-Disorder (c-PTSD) for 1 in 3 of us.

Breaking this language down: 

The word COMPLEX in c-PTSD is used to represent that this chronic stress is 'interpersonal'. It arises from prolonged interpersonal interactions which are inherently multifaceted and intricate.


Consider that the word TRAUMA is used to represent the long list of negative physiological affects that interpersonal stress has on the brain and body

Complex Trauma can produce C-PTSD later on, and exist entirely outside of one's awareness until brought to their attention.

Interesting Stats:


33% of the workforce is Highly Functioning, Secretly-in-Despair

50% of overachievers are outrunning a past leading their sprint. 

72% of Entrepreneurs and Intrapreneurs admit to having at least one mental health disorder

Trauma-Informed Business Growth

is leveraging the Brain-Body-Mind-Business

approach, to Business Growth

To be Trauma-Informed in Business is to have cultivated an understanding of how to leverage the Brain-Body-Mind-Business approach to Business Growth, as opposed to being an unknown prisoner of it. 

We are well aware of the Mind-Business tools.

However, the tools for Brain-Body are less known.


These tools tend to be non-verbal as thoughts and words have little effect on a dysregulated physiology. Yet a dysregulated physiology is the dominant influence on thoughts and words and has a negative influence on: the input and output across the entire business, including'


  • Decision-Making

  • Strategy Design and Planning

  • Creativity and Creative Problem Solving 

  • Productivity and Performance

  • Interpersonal Relations 

  • Talent Management Costs

  • Reputational Exposure

  • Conflict Resolution

  • Change Management

  • Toxic Leaders, Toxic Teams, Toxic Cultures. 

'Trauma-Informed' is a refined awareness of how the dysregulated brain-body shows up at work. while possessing the Brain-Body-Mind-Business' skills and resources to leverage in order to intervene when those moments arise, and proactively mitigate their effect in the future. 

Trauma-Informed Business Growth Looks Like: Self-Regulation, 

Clarity, Focus, Action,

Co-Regulation, Momentum

For Example, Being Seen Has The Person In Hiding

The person knows how to show up online, present a keynote or deliver a workshop. This is cognitive based knowledge that is widely available. However, for the person moving closer to the moment of truth, their physiology is working against them.


Their body's stress response has become dysregulated, flooding their systems with stress hormones, heightened anxiety, and fear, real or imagined. Their body is in direct opposition with their mind, and cannot be resolved through thoughts or cognitive reframing alone.


The person can force the delivery by using coping strategies that further compounds the dysegulation in brain and body, or the person can leverage a brain-body-mind-business approach to to resolve the internal conflict that gives rise to more growth, more flow and a keynote that captivates an audience. 

Dysregulation can feel like: 

The Mind being willing and ready.

The Brain-Body locked into refusal.

Trauma Informed Growth

Dysregulation to Regulation requires consistent Self Regulation

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